Most service business owners who get burned by a bad web designer say the same thing afterward. “I should have known.” The signs were there. They just did not know what they were looking at. A fast talker with a…
You have three quotes in front of you. One is $800. One is $2,500. One is $4,200. They all say they will build you a professional website. You are trying to figure out whether the expensive ones are worth it…
This is one of the most practical questions a service business owner can ask before hiring a web designer. Most people ask it too late. The answer is not about how technical you are. It is about how your website…
Every service business owner wants to show up when someone nearby searches for what they do. Most of them have been told that SEO is complicated, expensive, and takes years. Some of that is true. Most of it is used…
If you serve more than one city or neighborhood, you have probably heard that you should create a page for each location. That advice is correct. The way most businesses execute it is not. The standard approach is to copy…
Most service business owners think about local visibility as a website problem. It is not. It is an ecosystem problem. Your website is one node in a network of signals that Google and your potential customers use to evaluate whether…
It is a fair question. You have a full schedule from word of mouth. Your Google Business Profile gets you calls. You post on Facebook occasionally and people reach out. You are busy. Why spend money on a website? Here…
You’ve already tried to fix it. Maybe you updated the design. Added a new service page. Changed the headline. Moved the contact button. Asked a friend to look at it and they said it looked fine. And still, the traffic…
You know the one. Same service. Same area. Possibly less experience than you. But their phone rings consistently and yours doesn’t. You’ve looked at their website. It doesn’t look dramatically better than yours. They’re not running expensive ads you can’t…
You can see the traffic in your analytics. People are finding your website. They’re landing on your pages. Some are even spending time browsing. But the phone isn’t ringing. The contact form isn’t filling up. And every week that passes…